Color names are one of the most fun, but also most stressful stages of creating a brand. Searching Google and Pinterest for creative ways to "black" can sometimes take me hours. It has even led me to look for inspiration on sites that sell beauty products, such as nail polish and lipstick because the names are usually unique and creative to the color they represent. I’ve decided to create a Color Dictionary Series so you can refer back to it when you are struggling to name the colors in your palette.